Integrated creative direction
I help brands communicate through gaining a deep understanding of their businesses in order to deliver original, and engaging creative across all channels . My aim is help them connect with their customers and target audiences, with intelligent solutions that trigger all the right emotional buttons.
I’m a creative thinker and super hands-on hence can lead, mentor and inspire a team from the front and by example. My experience has seen me work across many channels and sectors including automotive / FMCG / retail / food & Beverage / shopper / B2B and more – hence, whatever the campaign, I have the upmost confidence that I can bringing it to life, be it digital first, multi-channel or print. I’m also an accomplished Art Director and Copywriter and can work completely self-sufficiently when needed or in the studio as part of your team.
Services
Brand workshops: positioning/naming, creative direction, art direction, copywriting and mentoring
My key strength is that I can both write and art direct - The strapline I've coined sums this up...
more than just words and pictures.
You get two creative heads for the price of one, making me excellent value.
Additionally as seasoned creative director (I've held that position five times to date) means that I'm in my element mentoring and leading teams as well as working with account directors, key stakeholders and highly experienced in leading pitches and presenting concepts.
Art Direction Creative Copywriting
Art Direction Creative Copywriting
Awards Accolades Associations
Regular judge on the Creative Circle Awards. Studied and passed The Secret Power of Brands; a university course headed by Robert Jones, a senior strategist from Wolff Olins. Cream award for brand creation and packaging for Long Clawson Dairies. Engage Award nomination for Mercedes-Benz Vito Sport awareness campaign.
A few of the brands I work with
Thanks to all the agencies that trust me
Clarity, McCann, BBH, Keane, EBY, Green Room, STB, Cygnus, Bonfire, True Story, Chaos, Creation Agency, The Marketing Store, Whistle, Strata, HRG, Palmer Hargreaves, CWA, Bardell+Pearce and Gravity.